Lead4Change covers topics listed in the menu . Contribute your articles or comment. If you were redirected here from leadersdirect.net - this site has  been replaced by Lead4Change (UNDER CONSTRUCTION).  See Lead2XL for 70 articles on leadership and related topics.

Strategy

It's 2010, You Really Need to be on Facebook

Print
PDF

Written by Fauzia Burke | 20 August 2010

According to eMarketer, Facebook users have reached 350 million worldwide. Together they are creating a community of savvy consumers, connecting with friends, family, co-workers and acquaintances to share advice, information and yes, recommendations.
Read more... Add new comment

5 Easy Ways to Build Your Digital Reputation

Print
PDF

Written by Fauzia Burke | 04 August 2010

Social media has given us great ways to protect and build our digital reputations. Today we have the ease of searching conversations, the ability to set alerts to help us monitor our names, the constant availability of learning opportunities and more ways to communicate and interact with others. All of these tools, which were not available just a few years ago, now make it possible for us to be proactive in maintaining, building and protecting our good name. Here are five easy ways to do just that:
Read more... Add new comment

DIY Strategic Planning

Print
PDF

By Rick Johnson

Let's start by talking about strategic focus. Leadership models and new business models are key ingredients to success in the 21st century. The successful 21st century business model is built around servant style leadership with a focus on strategic thinking by harnessing the creativity and innovation of the employees. The vehicle to accomplish this is the strategic planning process
Read more... Add new comment

Selling to the Competitive User

Print
PDF

Written by Landy Chase | 18 August 2010

Nothing is more rewarding for any business than taking an account away from a competitor. Successfully persuading a competitive user to leave their existing vendor for you takes an enormous amount of patience, skill, and strategy. Unfortunately, most business people don't approach the strategic issue of competitive loyalty properly, and they pay for it with limited success in their take-away efforts. 
Read more... Add new comment

Business Strategy Execution

Written by Scott Glatstein | 23 July 2010

4 Reasons Why Your Company’s Strategy Isn’t Working

There are many different value-creation strategies your company can follow to marketplace success. Perhaps your organization’s differentiating strategy is:

• Offering outstanding customer service like Nordstrom.
• Trading on an upscale image like Mercedes.
• Positioning yourself as the low-price leader like Wal-Mart.
• Leveraging individualized customization like Dell.

Read more... Add new comment
AddThis Social Bookmark Button
Lead4change